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Product Launch Success for VanH Elite Cycling Gear

01 / campaign /

VanH, a local artisan cycling brand, needed a high-impact launch for its new range of elite cycling gear, requiring seamless coordination across multiple marketing touchpoints.

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02 / solution /

  • Orchestrated a well-timed product launch, aligning production deadlines with marketing execution.

  • Conducted a website photoshoot to highlight the product’s premium quality.

  • Organized a lifestyle shoot to showcase the gear’s performance in real-world settings.

  • Executed a runway launch event, highlighting the brand’s innovation and technological advancements in cycling apparel.

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03 / results /

  • Achieved sell-out success within a short period post-launch.

 

  • Strengthened VanH’s position as an elite cycling brand in the market.

 

  • Created an engaging brand experience that resonated with the cycling community.

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